21-year old "Miss Peru", Madeleine Hartog-Bell, wins the title "Miss World" in London. Her prizes included $7,000 and a year's contract. She is the daughter of a Peruvian rancher. Various contestants walk before the judges. Shown are Ms. Checksolvokia, Iceland, Japan and U.S.A. Moraine O'Hara is shown sitting in the audience. The winner is taken by the hand, and presented a trophy. A fellow contestant kisses her on the check as she sits on a thrown wearing a jeweled crown.